Working across a range of consumer packaged goods brands, high-performing digital ad creative were developed for major platforms including Amazon, Google, and Meta. Spanning categories from coffee products to pickleball equipment, each campaign required a tailored visual approach that aligned with both brand identity and platform-specific best practices.

In collaboration with content managers, I translated strategic direction into compelling ad assets designed to capture attention and drive engagement. Using Adobe Photoshop, I created and refined a wide range of visuals, continuously iterating on concepts based on real-time performance data. This process allowed me to optimize creative output while maintaining consistency across campaigns, ensuring each asset not only looked strong but delivered measurable results.

Role: Ad Design, Photo Manipulation